If you follow me on my other social media platforms (which all of you should!) you knew that I attended Generation Beauty this past weekend in Toronto. I was invited as a beauty creator by Ipsy to the event. I attended the event with my fellow bloggers – MagnifiedBeauty, Glamzilla, and OliveSkinBeauty!
I was also doing highlight and contour consultation on Saturday with Luxie Beauty! Thank you to everyone that stopped by and said hi. It was such a pleasure meeting other bloggers and beauty lovers.
I’ve been to IMATS before so I was expecting a similar experience where it is just booth after booth of companies trying to sell products. Boy was I completely wrong! It was a completely different atmosphere. Generation beauty was more focused on the experience you receive from the brand. Most of the companies weren’t even selling products! There was also meet and greet with different Ipsy Stylists and beauty bloggers.
Attendees (people who purchased their ticket) was given a map with little tickets to redeem your samples at every booth. There was also a goodie bag that was made available half way through the day.
For beauty creators that were invited, we received a different color map with little tickets to redeem a sample at every booth, however we were only given the swag bag at the after party. The swag bag was amazing as expected! It included samples and full size products from each of the companies that attended.
I also had the pleasure of meeting and connecting with people from some of my favorite brands, including NYX, MakeUpForever, Benefit, Nudestix etc. A lot of them were kind enough to give extra goodies to try! I will be doing a haul post separately.
The cocktail/networking event for Beauty Creators was on Saturday. It was a lot of fun! They had a sketch artist and a photo booth. There was also complimentary cocktails for and hors d’oerves. It was a very chilled atmostphere. All the Ipsy stylists very invited as well. The swag bag was given out half way through the night.
One of my highlight would be meeting Ally and Taylor from Nudestix. I have been following both of them for a while now and they are even more beautiful in person! Christen Dominique was also such a sweetheart. Very humble and kind.
Here are some of the pictures from the weekend!
Let me know how your experience was!